With the facts as mentioned earlier about website designing based on web users' demands, follow horde of guidelines before uplifting
• Feed the users: According to Krug’s first law of usability, web users seek obvious and self-explanatory content that restricts creativity and assumption of topics. If the navigation and site architecture are not intuitive, a user failing to self-comprehend leads them to choose alternatives.
• User-friendly websites are much more likely to be visited for its content than websites that require filling up forms or subscribing to email for the same content.
• Exaggerating, Promotional Writings, extensive text blocks without images and keywords in bold or italics are usually ignored.
Apart from using visible language, reducing cognitive load with hierarchical structures, KIS ‘n’ DRY (Keep It Simple and Don’t Repeat Yourself!), and TETO (Test Early, Test Often) principles of Santa Cruz web design are found to have a great impact on modulating the audience of a webpage.
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