Thursday 24 January 2019

What makes the difference between a dull event and an amazing one?

There’s a lot going on when you’re planning an event.  It can get overwhelming.  But the best place to start is by creating your setting.

An event – or a successful one – is like a piece of theater.  As the director, you have to set the stage.  It’s the first and most important thing, because it creates the mood for everything that follows.

If your setting is dull, beginning with the same sad disposable tablecloths covering cheap folding plastic tables, well, you are already setting expectations very low.  Drab, generic furnishings create an emotional obstacle that you’ll have to work hard to overcome, if you want to avoid a drab event.

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