How Powerless Are We In The Face Of Fake News Campaigns

Mr.B continuously encourages us in his writings to think about the economics of it if we want to really understand it.  “Long ago a politician was said to have remarked, “I don’t care what they say about me, as long as they spell my name right.”  In other words, the politician wanted name identification above all else.   With social media, the more there is controversy, the more there is usage, and usage is the driver of advertising revenue.” wrote Bernhard in an article on his personal website.

One hundred years ago we had what was called “yellow journalism”; many newspapers were a kind of “National Enquirer” with provocative and misleading headlines and stories of dubious accuracy, full of uncorroborated information, rumors, and innuendo.  But they attracted readers who were easily excitable and bought the newspapers.

“And to distribute more fake news easier, more fake news accounts got incorporated to multiply the amount of fake news and with that, of course, the amount of fake news equals more advertising income for the social media giants,” explained Bernhard.

After reading some of the questions that Mr.B had put forth, it is easy to realize how powerless we are in the face of these massive campaigns that are far-reaching and well funded. Even easier is to opt out and block news altogether if you wish.

For more information visit website through #BernhardFritsch .